Adonis

Dynamic Collaboration And Transformation

The Adonis CMO and marketing team reached out to Imbassy with a vision to transform their website into a marketing powerhouse that could help them achieve several critical goals. 

These included attracting Series A funding, recruiting new talent, and enhancing their brand positioning and market perception. 

To make this vision a reality, Adonis knew they needed a strategic Webflow partner with deep expertise in digital marketing and a proven track record of delivering exceptional results in a short period of time.

The ultimate goal was to create a marketing website platform that not only met Adonis' current needs but also positioned the start-up into a scale-up. 

To help them achieve this, we conducted a comprehensive audit of their existing website and identified areas for improvement, with a strong focus on search engine optimization (SEO) to attract organic traffic post-launch.

Our team then created a detailed sitemap that prioritized key sections of the website, including the platform itself, the solutions offered, use cases, the Company, and the results we've driven for clients.

Additionally, we created a resource center to support the various pillar pages and enhance the overall user experience. 

The platform section highlighted the different features of Adonis' product, including revenue cycle automations, end-to-end billing, revenue intelligence, and integrations. 

We created a page that highlights the benefits of the platform, with dedicated content covering important metrics such as net collection rate, days in accounts receivable, denial percentage, cost to collect, patient satisfaction, and increased revenue.

The Who We Work with section delved into the use cases of Adonis' platform, identifying the industries and companies that would benefit from their product. 

The About page was created to highlight the best features of the brand to show the visitors what Adonis is all about & what they can expect from the brand.

Lastly, the resource center featured various forms of most common content such as blogs to cover the topics that would showcase the expertise of the team and news that would talk about what’s happening within the industry as well as the events that might be coming up. 

The Imbassy team created a fantastic branded UI kit and utilized custom code to improve the site's functionality, including Lottie animations, custom CSS animations, and custom SVG CSS animations for the logo. 

We also used various CMS features to enhance the ease of maintenance for the client, such as a Finsweet attributes CMS filter, CMS select, custom form select, and CMS load for seamless pagination of resources.

This was the first phase of the Adonis project at present, Imbassy is working on the new phase at the present moment.