About Imbassy:
Imbassy is a leading digital marketing agency specializing in driving growth and maximizing online presence for businesses of all sizes. Our team of experts is dedicated to delivering innovative and data-driven solutions that empower our clients to succeed in the digital landscape. With a focus on collaboration, transparency, and excellence, Imbassy is committed to driving measurable results and exceeding client expectations.
Position Overview:
Imbassy is seeking a visionary and strategic Chief Marketing Officer (CMO) to lead our marketing efforts and drive the growth of our business. As a key member of the executive team, the CMO will be responsible for developing and executing comprehensive marketing strategies that elevate our brand, expand our reach, and drive revenue growth. The ideal candidate is a dynamic leader with a proven track record of success in scaling marketing operations, building high-performing teams, and driving results in a fast-paced environment.
Key Responsibilities:
- Develop and execute a strategic marketing plan aligned with Imbassy's business goals and objectives.
- Lead and mentor a high-performing marketing team, providing guidance, support, and professional development opportunities.
- Drive brand awareness and positioning through integrated marketing campaigns, content marketing, social media, PR, and thought leadership initiatives.
- Develop and implement lead generation strategies to drive qualified leads and support sales pipeline growth.
- Oversee digital marketing initiatives, including SEO, SEM, email marketing, and paid advertising, to optimize performance and ROI.
- Analyze market trends, competitive landscape, and customer insights to identify opportunities for innovation and differentiation.
- Collaborate with sales, product, and client services teams to ensure alignment and integration of marketing efforts across the organization.
- Establish and monitor key performance indicators (KPIs) to track marketing effectiveness, measure ROI, and optimize campaign performance.
- Stay abreast of emerging trends, technologies, and best practices in marketing, digital media, and technology to drive continuous improvement and innovation.
Qualifications:
- Proven track record of success in senior marketing leadership roles, preferably in the digital marketing or advertising industry.
- Demonstrated experience in developing and executing comprehensive marketing strategies that drive business growth and ROI.
- Strong leadership and management skills with the ability to inspire, motivate, and empower teams to achieve their full potential.
- Strategic thinker with the ability to translate vision into actionable plans and drive execution.
- Excellent communication and interpersonal skills with the ability to influence and collaborate effectively across all levels of the organization.
- Data-driven mindset with a focus on analytics, measurement, and optimization.
- Entrepreneurial spirit with a passion for innovation, creativity, and driving results.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and business needs.
Why Join Imbassy?
At Imbassy, we offer a collaborative and inclusive work environment where your ideas are valued, and your contributions make a real impact. As a member of our leadership team, you will have the opportunity to shape the future of our Company, drive innovation, and lead a talented team of marketers dedicated to driving success for our clients and our business. We provide competitive compensation packages, flexible work arrangements, ongoing training and development opportunities, and a supportive culture that encourages growth, learning, and professional development.